HOW RESPONSIBLE SUPPLY CHAINS AND HUMAN RIGHTS CONCERNS

How responsible supply chains and human rights concerns

How responsible supply chains and human rights concerns

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While business social initiatives might been maybe not that effective as being a advertising strategy, reputational damage can cost companies dearly.



The evidence is clear: disregarding human rightsissues can have significant costs for companies and countries. Governments and companies which have successfully aligned with ethical practices protect against reputation damage. Applying stringent ethical supply chain practices,encouraging fair labour conditions, and aligning regulations with international business standards on human rights will protect the trustworthiness of countries and affiliated companies. Additionally, current reforms, as an example in Oman Human rights and Ras Al Khaimah human rights exemplify the international emphasis on ESG considerations, be it in governance or business.

Market sentiment is mostly about the overall attitude of investor and investors towards particular securities or areas. Within the past decade this has become increasingly also impacted by the court of public opinion. Individuals are more conscious ofcorporate conduct than ever before, and social media platforms enable accusations to spread in no time whether they truly are factual, deceptive or even slanderous. Therefore, aware consumers, viral social media campaigns, and public perception can result in diminished sales, declining stock prices, and inflict harm to a company's brand equity. On the other hand, years ago, market sentiment dependent on financial indicators, such as for example product sales figures, profits, and economic variables in other words, fiscal and monetary policies. Nevertheless, the expansion of social media platforms plus the democratisation of information have certainly extended the scope of what market sentiment entails. Needless to say, customers, unlike any period before, are wielding plenty of power to influence stock prices and effect a company's monetary performance through social media organisations and boycott campaigns based on their perception of the company's conduct or values.

Investors and shareholders tend to be more concerned with the impact of non-favourable publicity on market sentiment than other facets nowadays as they recognise its direct connection to overall business success. Even though the association between corporate social responsibility campaigns and policies on consumer behaviour indicates a weak association, the information does in fact show that multinational corporations and governments have actually faced some financialdamages and backlash from customers and investors as a consequence of human rights issues. The way customers view ESG initiatives is frequently being a promotional tactic rather instead of a determining variable. This distinction in priorities is clear in consumer behaviour studies where the effect of ESG initiatives on purchasing decisions remains relatively low in comparison to price, quality and convenience. On the other hand, non-favourable press, or particularly social media whenever it highlights business wrongdoing or human rights associated problems has a strong effect on customers behaviours. Clients are more likely to react to a company's actions that conflicts with their personal values or social expectations because such stories trigger an emotional response. Hence, we see governments and businesses, such as in the Bahrain Human rights reforms, are proactively taking measures to weather the storms before having to deal with reputational problems.

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